FunctionalClub*
Functional Club is a worldwide community of creators launching their own supplement brands on TikTok Shop, Amazon and Shopify — bound by taste, hunger, and the tools to actually build.
Join the Club0+
Members building
0+
Brands launched
0
Days avg. to launch
0/5
Avg. member rating
What's in the Club
Everything you need to launch + sell.
Six core components. £6,282 total value. From £49/wk.
60+ lessons across 4 modules. Lifetime access. New drops every month.
60+ lessons across 4 modules. Lifetime access. New drops every month.
The market
UK supplements is a growing business.
UK market size
£521M
2023 retail value
Mintel, 2024
TikTok Shop UK
23M+
UK users · supplements top 3 category
Amazon UK
£1.4B
health & wellness GMV annually
Shopify DTC
£55
avg order · 40%+ reorder rate
Social discovery
61%
of UK buyers find brands via social
Three channels. One brand.
TikTok Shop for discovery · Amazon for reach · Shopify for repeat revenue.
How it works
From signup to shipped brand.
Four steps. No gatekeeping. We move as fast as you do.
Get started- Sign up free — no card required
- We confirm fit, usually same-day
- Receive your payment link by email
- Access the course, tools, and community
Curriculum
Four modules. One real brand.
Every module pairs short, focused lessons with AI tools you can use the same day.
Pick a niche your audience will actually buy from. Use AI to translate goals — energy, sleep, focus, recovery — into a manufacturer-ready ingredient stack backed by real research.
- →Audience signal analysis
- →Goal → ingredient mapping
- →Dose, format, and stack design
- →Manufacturer-ready spec sheet
Built in the Club
Real brands. Real members.
A snapshot of brands launched by Functional Club members in the last 90 days.
DRIFT.
REVV™
Honey & Hum
PEAK Co.
Glow Daily
RESET.
Lumen
FORM™
Ember
VAULT.
Bloome
RIFT™
DRIFT.
REVV™
Honey & Hum
PEAK Co.
Glow Daily
RESET.
Lumen
FORM™
Ember
VAULT.
Bloome
RIFT™
Membership
Choose your membership.
Free to apply. Cancel or upgrade any week.
Course
For builders who want to do it themselves.
What's included:
- Full curriculum, lifetime access
- AI formulation + branding tools
- Private community
- Weekly Q&A drops
Coaching
Course + direct guidance from the team.
Everything in Course, plus:
- Weekly group coaching call
- Personal brand + formula review
- Vetted manufacturer intros
All-in
We build alongside you. Live in ~30 days.
Everything in Coaching, plus:
- Dedicated brand operator
- Storefront + launch executed with you
- First production run coordinated
Reviews
4.9 stars from 380+ creators.
“I'd been talking about my own pre-workout for a year. Functional Club had me with a manufacturer-ready spec in week 2.”
Maya R.
Coaching“The AI formulation tool alone is worth the membership. It pulled exactly the stack my audience asks me about every week.”
Daniel K.
Course“We launched our sleep brand in 31 days. Done-With-You is unreal — they basically built it with us on calls.”
Tash & Lou
Done-With-You“Best £49 a week I've spent on my business. The community alone has saved me months of mistakes.”
Ben H.
Course“Had a product idea and zero idea how to source it. Within 3 weeks I had a CMO quote and a label draft. Insane.”
Priya S.
Coaching“The manufacturer shortlist alone paid for the membership 10x over. I tried to find these contacts for months.”
Jake M.
Course“I'd been talking about my own pre-workout for a year. Functional Club had me with a manufacturer-ready spec in week 2.”
Maya R.
Coaching“The AI formulation tool alone is worth the membership. It pulled exactly the stack my audience asks me about every week.”
Daniel K.
Course“We launched our sleep brand in 31 days. Done-With-You is unreal — they basically built it with us on calls.”
Tash & Lou
Done-With-You“Best £49 a week I've spent on my business. The community alone has saved me months of mistakes.”
Ben H.
Course“Had a product idea and zero idea how to source it. Within 3 weeks I had a CMO quote and a label draft. Insane.”
Priya S.
Coaching“The manufacturer shortlist alone paid for the membership 10x over. I tried to find these contacts for months.”
Jake M.
CourseJoin the Club
Start your brand.
Free to apply. Payment link sent by email once we confirm fit.